Solution
→ Account Planning
→ Trade Promotion Management
→ Forecasts
→ Trade Spend Control

TRADE SPEND CONTROL

blueplanner is designed to evaluate, control and monitor trade spend.Precise tracking and control of trade spend can be a challenge: the spend is often variable and related to volumes, invoices can come late forcing long-term accruals, and key account managers can struggle with reconciliations of costs. blueplanner avoids over-spend: at any level, from account managers to management, a real-time consolidation of spend is available, including controls and alerts when amounts exceed the plans.